Privacy Policy

Privacy Policy

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of your information when you use the service and tells you about your privacy rights and how the law protects you.

We use your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Introduction: AK Alloys is committed to protecting the privacy of its customers and website users. This privacy policy explains how AK Alloys collects, uses, and discloses the personal information that you provide to AK Alloys through its website ( and through other means.

 Information Collection: AK Alloys collects a variety of information from and about its customers and website users, including:

  • Personal Information: This includes information such as your name, email address, postal address and vehicle details. AK Alloys collects this information when you create an account, place an order, or do marketing, among other things.
  • Cookies/Usage Information: This includes information about how you use the AK Alloys website, such as the pages you visit and the time you spend on the website. This information is collected through cookies and other similar technologies.
  • Customer Communications: AK Alloys may also collect information from you through customer support interactions, surveys, or other communications.
  • Use of Information: AK Alloys uses the information it collects for the following purposes:
  • To provide the products and services you request, including processing your orders and delivering the products to you.
  • To improve the AK Alloys website and its offerings, including by analyzing usage patterns and customer preferences/market trends.
  • To communicate with you, including by sending you promotional emails, newsletters, and other marketing materials, and by responding to your inquiries and customer support requests.
  • To comply with legal obligations, including financial reporting and bookkeeping requirements.
  • We will hold your personal information for the following periods:
  • 6 Years - Transactional details to comply with UK Taxation laws.
  • Disclosure of Information: AK Alloys may disclose your personal information to third parties for the following purposes:

To third-party service providers, such as payment processors, shipping companies, distribution suppliers and credit reference agencies which include Klarna/Paypal, in order to provide the products and services you request.

If finance is applied for, your data is provided by you directly to our finance partner and is held and governed by them. AK Alloys receive no personal financial information and limited information on the status of the finance for the purposes of processing your order.

  • We will not share your personal information with any other 3rd parties.
  • Links to Other Websites: Our Service may contain links to other websites that are not operated by Akalloys/AutoKing. If You click on a third-party link, You will be directed to that third-party's site. We strongly advise You to review the Privacy Policy of every site You visit.              
  • Telephone Calls- For training purposes, customer protection and customer services calls may be monitored and recorded.

To law enforcement or government agencies, if required by law or if AK Alloys believes that such disclosure is necessary to protect its rights or the rights of others.

Access to Information: You have the right to access the personal information that AK Alloys has collected about you, and to request that AK Alloys correct or delete this information. You can access and manage your personal information through your AK Alloys account, or by contacting 01642 432969 or by email at sales@

Changes to the Privacy Policy: AK Alloys reserves the right to make changes to this privacy policy at any time. If changes are made, AK Alloys will update the date of the policy and provide notice on the website. Your continued use of the website following changes to the privacy policy indicates your agreement to the new terms.

Contact: If you have any questions about the AK Alloys privacy policy, please contact us at